News
Google Ads API v24: cart data sales view, lead gen conversions, retail filters
1+ hour, 27+ min ago (574+ words) Google Ads API v24 adds Cart Data Sales View, nine lead gen conversion types, tag-based retail filters, and VTC optimization for Demand Gen and App campaigns. The release carries breaking changes alongside additive features. Developers integrating with the API must upgrade…...
Google's Data Manager API wants to kill your three-pipeline headache
3+ week, 17+ hour ago (564+ words) Google's Data Manager API replaces fragmented audience and conversion pipelines with one unified ingestion point across Google Ads, DV360, and Analytics. Deadlines are in motion. At its core, the Data Manager API is a single ingestion endpoint for first-party data. Instead…...
Google's Paper Banana: AI agent beats Ph D experts at scientific diagrams
2+ mon, 2+ week ago (1483+ words) PPC Land Google Cloud AI Research last month published Paper Banana, a multi-agent framework designed to automate the creation of academic illustrations for research papers. According to a paper submitted to ar Xiv on January 30, 2026, the system employs five specialized…...
Google's AI Overviews upgrade: Gemini 3 powers smoother chat handoffs
2+ mon, 4+ week ago (1553+ words) Google today upgrades AI Overviews to Gemini 3 globally, enabling seamless transitions to AI Mode conversations directly from search results pages. Google today announced two significant enhancements to its search experience that fundamentally change how users engage with artificial intelligence in…...
Only 5% of tasks explain why marketers really use AI
3+ mon, 4+ day ago (1120+ words) Adobe research analyzing 4 M Claude conversations reveals AI adoption concentrates in complex creative work while routine marketing tasks remain largely untouched. Research analyzing four million conversations with Claude AI has uncovered a striking concentration in how artificial intelligence gets deployed…...
IAB introduces disclosure framework as Gen Z trust in AI ads plummets 19 points
3+ mon, 1+ week ago (1403+ words) IAB launches first AI Transparency Framework requiring disclosure for synthetic humans and digital twins as new research shows 37-point gap between advertiser assumptions and consumer sentiment toward AI advertising. The Interactive Advertising Bureau today launched its first AI Transparency and…...